Gambling-related ads are allowed if they comply with the policies below and the advertiser has received the proper Google Ads certification. . Details. click on “Audience manager” under “Shared Library”. Meta’s policy on gambling ads. You’ll see these ad disclosures on Google services, such as Search and YouTube, and other sites that partner with Google. However, there's a requirement that your company must be certified and state-licensed. Make slight changes to your existing campaign. We would like to show you a description here but the site won’t allow us. PROVIDE FACEBOOK ACCOUNT RENTAL SERVICES • LIMIT SPEND DAILY: 250$, 1500$, 5000$. skype. Live feed New posts Search forums. BroDDy said: i think its much easier to make gambling ads with a gambling license - normal suviving few months up to 1-2 years if ur good. It must also be consistent and recognizable. Ultimately, marketing and branding is extremely crucial for online casinos in 2022. You will see the Alcohol, and Gambling categories. Advertisers must apply for certification. Companies such as Google parent Alphabet, Apple, and Facebook that have significant online advertising footprints face a balancing act when. Besides setting up your casino games and all the technical settings, you need to take time and think about your brand’s unique tone of voice. . Here is how to run a successful one. Mar 29, 2023 #32 Clare Jane Jr. "Imagine what you could be buying. . To get approval from Facebook, you've got to. On 30 June 2022, the Google Ads Gambling and games policy Estonia country-specifics will be updated. 2. Hello everyone, I'm currently testing the creation of Google ads accounts that will run on blackhat markets (online casino in particular). 11. Casino games; Sports betting; Advertisers must also be certified with Google. Safe Page creation - I created a safe page with two-three articles related to Poker JCI - Used cloaking to redirect users to a real money page Google Ads account - I created a fresh account and set up the campaign using Poker keywords But my account got suspended due to "Unacceptable business practice". Google gambling ads Google's advertising policies strictly prohibit the promotion of gambling and related content in many countries. There are also many hidden. Gambling & Betting is one type of #restricted category you can allow. Also would be open to a partnership if someone has previous experience running gambling ads on google or Facebook. Id imagine you want to run as an aggregator ( Affiliate ) not as Operator. Google Ads will continue to change the way the gambling and casino industry advertises, so it is important to leverage Google Ads while their policies permit. MyLead publishers earn more than $1. Today I will share with you some tips on how to promote Gambling offers without getting your accounts banned on Google, and to maintain a high level of profit. Gambling Explained Gambling is one. With India IP if you search "casino in india", yes, you will see ads (using Google Ads) with headings like "Online Casino India - Get Rs 80,000 Bonus. Advertise. Ads and keywords that are acceptable. GOOGLE,TIKTOK. They'll tell you they'll remove the offending ads. Stefan / June 22nd,2022. To view this article in a different language, use the language dropdown at the bottom of the page. . Does anyone have any advice on how to avoid this issue? Also would be open to a partnership if someone has previous experience running gambling ads on google or Facebook. I have been running Gambling Ads for years. With a vast audience seeking entertainment online, running gambling ads on Google can be an effective way to reach potential. ”Details. Method how to start such campaigns. net. Go to the Google Ad Settings page. Online Gambling. Also, conduct keyword research and perform A/B testing. This feature will roll out in Ad Settings gradually. Forums. 99 - UNLIMITED REVISIONS . A domain usually lasts for 2 or 3 Google Ads accounts. Can anyone please tell me what would be the best way to. Advertisers must also be certified with Google. Unbeatable offers that you’re gonna use. If you haven't already, send us your official gambling licensing information – see how to apply. As an advertiser, it is your responsibility to comply with all applicable local and national regulations. Gambling-related ads are allowed if they comply with the policies below and the advertiser has received the proper Google Ads certification. Click the column icon above the statistics table, then click Modify columns. Running gambling ads on fb is very possible even for beginners. in Google Ads includes: Counterfeit goods. The rule is that the ad should be related to the white page. We will begin to accept ads for sports betting, online casinos and daily. The new guidelines also enable gambling companies, both online and in stores, to place ads on Facebook and Instagram, provided they comply with the local laws of the country where the campaign is being run, and if they get Facebook's approval of the ads, of. Push Ads Case Study - How to Run Casino Ads on Rich Ads. See our Gambling and games policies for more information. RichAds team started a new Youtube activity — Ads&Grans. When the policy goes into effect, the Gambling and games policy page will be updated. In December 2020, the Google Ads Gambling and games policy India country-specifics will be updated. Licensing Processes & Vital Permits for Running Gambling Ads. Reaction score. Screenshot: TikTok. You need to choose an ad format or import a ready-made campaign from the other ad networks. PPC advertising is an excellent way to get more eyeballs on your site, and engaging ads will enable you to stand out among your competition. Hello I want to Run Gambling Offers Through Google Ads but. I have gambling related ads enabled on my adsense account and I can tell you that the CPC is much much more. The Netherlands hosted a spirited debate over the jurisdiction of gambling ads. These policies include restrictions on targeting minors, promoting real-money gambling, and ensuring responsible gambling practices. In August 2022, the Google Ads Gambling and games policy United States country-specifics will be updated. In January 2022, the Google Ads Gambling and games policy United States country-specifics will be updated. We will begin to accept ads for online gambling, sports betting, and lotteries. Does anyone have any advice on how to avoid this issue? Also would be open to a partnership if someone has previous experience running gambling ads on google or Facebook. Simply put, a gambling affiliate is an online marketer that drives traffic to gaming operators. TikTok’s advertising policy regarding gambling ads in Australia has gained nuance, an ABC News report covered. West Virginia. Google's search engine uses an algorithm called PageRank to rank search results based on their relevance and popularity. I have observed that many people are already running. Each country is regulated differently from Google Policy point of view, and google would not allow you to run ads in some countries ( despite online gambling being legal in these countries ). Google Ads allows Rummy advertisements to target India as long as the advertisement doesn't promote any other form of online gambling. Gambling & Betting is one type of #restricted category you can allow. In BMS, the limit is $350 per ROK. 3. With a click of a button, you can choose to see fewer gambling and alcohol ads. E-books or websites facilitating or leading to online gambling-related content, including affiliates and other sites driving traffic to gambling. Step 2: Obtain the Necessary. The main reason why they play casino is that they want to become rich. TikTok’s advertising policies prohibit all forms of gambling. Hello I want to Run Gambling Offers Through Google Ads but my keywords like online casino, join casino etc are not getting approved. Good cloacker; 5. Advertisers must also be certified with Google. Google doesn't allow the following gambling-related content: Bricks-and-mortar casinosHere’s our pick for the top 3 Ad Formats to use when running Gambling offers. Online non-casino games: Allowed with limitations: Google allows ads promoting Daily Fantasy Sports as long as they are run by state licensed entities. 41. Allowed types of gambling ads: offline gambling; online gambling;Volunteer for literacy. Jr. Forums. In Gambling offers your white page should be about a "Best Online Games" or "Gambling History". From New Hampshire to Oregon, researchers are trying to figure out what’s causing an infectious respiratory disease among dogs that has turned deadly in rare. In terms of non-casino releases on the Internet, Google permits the advertising of web-based game where cash or other items of value are paid or bet in exchange for the opportunity to win real money or prizes based on the outcome of the. Source. There’s even a chance that the white offer you’ve picked for a warm-up will provide you with leads, this way, a white campaign won’t run “in vain”. we used to do with google ads, can you tell me that you have ads account and cloaker ? Casinobacklinks. Write 3-5 compelling ads per ad group that are relevant to the keywords in that ad group. join. 1. We can run Casino Ads campaigns through the Programmatic technology, which automatically buy and sell Ads inventory in real-time. 2k USD Profits: 34k USD *Note: As this is a LIVE web with ads running, even with tracking software some data will still be off, also this is our casino web which we are using for our case study, results reflected here is after. Location-based gambling; Fantasy sports; Offline gambling accessories; These gambling-related categories will potentially be allowed to run on your site when you opt in, depending on your country and the country in which the end-user is viewing your pages: Bingo; Lotteries; Online casino games; Tips, odds and handicapping; Education. Virginia. With App campaigns for engagement, you can. Sponsored Sponsored. The usage of Facebook ads by betting platforms 2. E. Create your ad. Additionally, Meta doesn’t allow targeting for. You just have to do your homework to achieve success. Usually, people are more likely to gamble in the evening and on weekends. The spokesperson noted that Google upholds strict. In the realm of online gambling, borders matter, and each country boasts its own set of rules and prerequisites for advertising gambling products and services. . 2. Six common reasons why your ads may not be running or are getting low traffic 1. For the best site experience please disable your AdBlocker. Always try some different angle. In May 2018, Google will update the Healthcare and medicines policy to restrict advertising for recovery-oriented services for drug and alcohol addiction. In fact, low budget campaigns can dominate your results. If your ad contains content or mentions topics deemed inappropriate by Google, it will be disapproved. Refer here on. The highest concentration of gambling ads on free-to-air TV was between 9pm and 10pm, when restrictions on broadcast advertising eased. If you're running a business or selling a product that crosses the line into the. Click to find out about the news ads and states allowing them. No longer you can just run CPA offers hoping for a pot of gold. Setting up an advertising campaign at RichAds is a simple thing. Note: The instructions below are part of the new design for the Google Ads user experience. Google allows ads promoting the following online gambling by state-approved entities with an activity. Here are a few common reasons why your ads are being flagged, and how to fix them: Your ad mentions themes deemed inappropriate by Google. Gambling Ads Must Target Approved Countries. Gambling adverts for these providers are prohibited on radio, TV and the internet between 6am and 9pm. 🏆 What you will get:• 3 experts will share their knowledge• E-book "Ultimate Guide on Gambling Campaigns"• Special Bonuses from RichPush and its partners +. Check Gambling country restrictions for all restrictions that apply. Make a note of the online casino ads and ask Google adwords if you can get approval for a similar page. Google Maps provides detailed maps and satellite imagery of virtually any location on Earth. Google allows gambling ads if they target approved countries, have a landing page that dispalys information about responsible gambling, and never target minors”. In terms of conversions, Google Play App Ads is a top option. It is, however, correct that Facebook does not allow gambling in. Hi, guys! We've recently noticed an increased interest in the gambling vertical and looking at the current data this vertical is definitely thriving! That’s why we want to share our gambling insights that will help you rock your campaigns. Step 1: Familiarize Yourself with Google's Advertising Policies. None of the ads were shown to the public. Google keeps its prohibited and restricted ads general, outlining a high-level over view of what’s prohibited and what’s restricted. 3. We would like to show you a description here but the site won’t allow us. i've try to run some ads with gambling ads in Indonesia but still get suspended for Suspicious payment, Circumventing Systems , inappropriate Business practices here are my. This aspect is essential for the gamblers because. In-game advertising creates a symbiotic relationship between publishers and advertisers. Use a gambling app (that uses a webview with gambling website in it) and run ads on it. Sites or services providing tips, odds, handicapping, sports picks, forecasts, or poker odds calculators. Hello, are you still running ads? We need to film this video, let's go! That's one thing about Ariel, he's always running ads. Pick your campaign type. Geographical. Welcome! Today I will share with you some tips on how to promote Gambling offers without getting your accounts banned on Google, and to maintain a high level of profit. NGL, this too i tried before the account always died after 1 days How to promote gaming channel on google ads | Google ads approved but not running | google adsGoogle Ads Approved But Not Running No Impressions No Views Pro. A US Navy reconnaissance jet with nine crew members aboard crashed into water off the Hawaiian island of Oahu on Monday after overshooting the runway at a US. Selection of the target action button. Discover how online advertising with Google Ads can help grow your business. 5 million on an annual. In the "Attributes" section, select the checkbox next to "Policy details. . Prohibited ad content includes: Counterfeit goods. For the best site experience please disable your AdBlocker. Google's advertising policies strictly prohibit the promotion of gambling and related content in many countries. g. To run ads that promote online gambling and gaming, advertisers will need to: Request written permission from Meta technologies using this form. It’s good to charge mainly through Webview Android and iOS apps. there is no such review time because google ads doing review regularly and its not just ip (if you know google ads bot patterns) Google will begin to accept and run ads for online horse racing in the following states: Maryland; Pennsylvania; West Virginia; Virginia; The Google Ads Gambling and games policy for United States. Because not all users are willing or able to pay for mobile games or in-app purchase items, advertising has become the most popular way of monetizing apps. For many regions including India, if you want to run GAds campaign (s) in the casino / gambling niche, you must be certified by Google (fill a form, submit docs, etc). 17. I don't know what he's doing until like 5:00 a. If you want to buy such accounts, go to the best adwords seller in the world VIP ADS Accounts For Sale Between 10-22 Years Old Youtube Channels with High Views and Subscribers with Videos for. These functions are unrelated to ads, such as internal links and images. Gambling ads must target approved countries, have a landing page that displays information about responsible gambling and never target minors. 1. By using push notification ads and popunder traffic: No need for complicated cloaking software No need to buy or rent expensive ad accounts for Meta/Google/Tiktok No need for high virtual credit card fees No stoppages of ads due to banned accounts when using Meta/Google/Tiktok No need for any headaches with big ads platform like. These companies require advertisers to seek advance approval. Thanks, Sir, I tried the following method. For online casinos, the Install, Play, Run, and Register buttons are usually used. Google and gambling advertising. An upcoming change to Google’s Play Store policies will allow gambling and betting Android apps that use real money in 15 more countries, including the US, according to 9to5Google. Advertise on BHW. In turn, affiliates get rewarded with large commissions–some of the best available–and can make a consistent. It’s no different in the world of online gambling, where advertising. The YouTube masthead ad content requirements may be more restrictive than the ad requirements for other platforms and surfaces, meaning disapproved YouTube masthead ad assets may continue to run on Google’s other owned and operated properties. We will begin to accept ads for sports betting, online casinos and daily fantasy sports from certified, state-licensed entities in Connecticut from October 7, 2021. How to check ads for policy violations From the Google Ads account directly: In your Google Ads account, visit the "Ads & assets" page. Australia has become the first region in the world to run a TikTok pilot for gambling advertising. . They’re easy to do, and they take almost no money on your part. Google allows online casino games and sports betting as long as the advertiser is registered with the appropriate Hungarian Gambling Authority or the State Tax Authority and provides a valid license. The traffic source operates on a CPC model which means you’ll pay only when someone clicks on your ad, making the most of your budget. To create a new campaign, ad set, or ad through the Facebook Ads Manager, tab over to the type of ad you want to create. 4. In addition to written permission, companies looking to run advertisements for online gambling must also “provide evidence that the gambling activities are appropriately licensed by a regulator, or otherwise established as lawful in territories they want to target. Does anyone have experience running gambling ads on Google without the required certification? Is there a way or trick to run the ad even for a short period of time? My client is currently on hold as Google is not approving the ad without certification and is also not providing certification. Rummy. Now, gambling ads on Facebook are allowed in countries where online gambling is legal. Never make frequent changes to your budget or ad copy on google. 5. The more data you get, the more chances for you to succeed with your campaigns. Thanks Please remeber google adwords is restricted for gambling websites, so if you can't deliver than don't bid. I don't think you can run ads on facebook for gambling. VIP. When google ads are in idle state or not running always remove cloaking from your website. And in addition to not only Facebook, but also Google and Microsoft, I need an expert in colacking . Pennsylvania. In the face of such stiff competition, providing free bonuses or using online ads does not seem enough. Go to the 'Ad text, images and landing page' card. To view this article in a different language, use the language dropdown at the bottom of the page. We allow apps that have ads which promote gambling, real-money games, contests, and tournaments if they meet the following requirements: App and ad (including advertisers) must comply with all applicable laws and industry standards for any location. Before you begin, take the time to thoroughly review Google's policies on gambling ads. Some kinds of. First run soft ads on Fb after spending around $200 on soft ads use cloaking. Gambling ads must target approved countries, have a landing page that displays information about responsible gambling, and never target minors. The leading video platform bans online gambling, websites of all types of gambling, games, any tools, and apps, which are related to gambling. then the percentage of accounts die right after you click to post ads. i am confident to getting approved to promote gambling ads again if needed. 1. In June 2022, the Google Ads Gambling and games policy United States country-specifics will be updated. In your Google Ads account, click on the relevant Smart campaign. Run gambling ads under social casino certificate and cloaking. No 2 cloaked campaigns are exactly the same, because many factors pertaining to them are not the same in any 2 cloaked campaigns : a FEW of those many factors that are not the same in any 2. Our latest Indonesia case study for the month of May 1-28: Adspend $11,472 # New deposit 1,831 Cost per new deposit $6. To get approval from Facebook, you've got to choose the desired region you would want to target. . For your Ads to be approved by Google, they must only be catered to an audience from the sanctioned countries. Permission is granted to specific ad account IDs. oh, the process is. We will begin to accept ads from state-approved lottery operators with an activity licence. Google Gambling Ads will double after new states were allowed to advertise sports betting. . Create your brand’s unique tone of voice. Schemes for Launching Gambling Ads in TT. The major age of Online gambling audiences is 25-34, and they accounted for 41. The speedometer to the right changes and provides insights in relation to the specific options you choose. How to check ads for policy violations From the Google Ads account directly: In your Google Ads account, visit the "Ads & assets" page. Starting July 16, 2018, only state lotteries with deferred drawing will be allowed to run gambling advertisements in Italy. Gambling advertising has increased rapidly over the past decade. Today, we’re going to look at which states have sports betting operations up and running. If your account is suspended, or if you have a billing issue on your account, you won’t be able to run your ads until the. 7. " Click Apply. Reaction score. For paid ads, focus on search engines that allow betting advertising and social platforms. RELOADABLE VCC, FB ADS ACCOUNT,. 4. While smartphones, apps and social media have multiplied the marketing possibilities, a High Court decision in 2008 also played a major part in the dramatic increase in gambling advertising. As for the white page, it is as important as the black page, because it is what will keep your ads going. Last updated or reviewed on June 21, 2023. Remember to define your target audience and use engaging visuals and compelling ad copy. Permission is granted to specific ad account IDs. See how to apply. To customize your ads, when you see an ad on Google: On the ad, select More or Info . Direct click ads are essentially domain redirects. Google Ads will also implement the tool to cut down on gambling and alcohol ads; Sadonna Price. See how to apply. Reactions: manthow In this video, Cecilia will be talking about online gambling as part of Google Publisher Restrictions. Gambling ads must target approved countries, have a landing page that displays information about responsible gambling, and never target minors. Members. We’ll also talk about Google’s new rules on gambling advertisements. Make sure you do your research and pick a well-known ad network that’s good at showing ads that match what you’re. Online non-casino games: Allowed with limitations: Google allows ads promoting daily fantasy sports. Success stories are always the right choice. Google is a search engine, which is widely used for advertising gambling services: be it SEO campaigns, or simple ads on Google pages, or promotion in Google Play apps, etc. Google’s AI will then find the best performing ad combinations to multiply campaign results for your goal. *Don't forget to put an image of. One popular strategy to run a gambling campaign in Google Ads, that will last longer than usual, is by running a cloaked campaign. In the application process you must specify which countries or territories the ads will target, and I'm almost sure that can't be changed once you are approved. Promote responsible gambling behaviors in your ads and on your website. Keywords & Targeting How to set up Feeds and Pixels for betting and gambling ads. To run social casino ads on Google, you need to comply with the policies set by Google Ads. Google Updates, search engine marketing, Uncategorized, . 2478 (1935)—one of Thailand’s oldest extant laws. ,, Audience Network). Gambling-related ads are allowed if they comply with the policies below and the advertiser has received the proper Google Ads certification. 4. How to run Gambling Ads on Google The digital landscape has transformed the way businesses promote their products and services, and the Gambling PPC agency is no exception. Um, and with regards to the content, to find good quality content or to produce good quality content, it's not easy because there's about 88 million sites all doing the same thing. Media and Entertainment Sports Betting. On June 15th, 2021, the Google Ads Gambling and games policy country-specifics will be updated. So, create ads that attract women as well. ” The ban still does not come into effect until the turn of the year and, as a result of appeals from media companies and sports club owners, there will be a transition period. This helps monetize a gaming app’s non-paying user base. Run ads on whitepage with white keywords. 5%. Features: 1. This should not be difficult because all the information can be found online or on Wikipedia. Ad formats dictate how an ad will appear on a publisher's app and where it will be located. On 22 February 2022, the Google Ads Gambling and games policy country-specifics will be updated for Kenya, Mozambique, Nigeria and Uganda to permit the following:. 2 days ago · Investigators think a deadly crash Wednesday morning at the Rainbow Bridge, which links the US and Canada, involved a man who was traveling with his wife in a. For a full list of our advertising policies, you can visit our Advertising Standards. To limit ads about sensitive topics:Google’s updated policy now allows certain crypto projects to advertise under strict conditions. - Two ways of using dynamic creative for betting: pre-match ads and live ads. Use a gambling app (that uses a webview with gambling website in it) and run ads on it. To view this article in a different language, use the language dropdown at the bottom of the page. After that, you can switch to gambling offers. Online non-casino games: Allowed with limitations: Google allows ads promoting Daily Fantasy Sports. Users can: Block specific advertisers; This feature exists on Google Search, Maps, YouTube and Gmail when you are signed in to your Google account. Mobile app advertising is a win for everyone: developers, users, and advertisers. For subtitles in your language, turn on YouTube captions. To learn more, check out the resources below: - Overv. It's also crucial to run tests and analyze metrics to determine which approach works best for your target audience. Remove that content from your ad. To run ads that promote online gambling and gaming, advertisers will need to: Request written permission from. About Meta's Online Gambling and Gaming advertising policy. It means that you must tell your users about the size of the minimum bet. The casino and gambling industry has a huge market share of $306. The Gambling & Betting (18+) restricted category Includes online gambling and location-based gambling ads that are. When it comes to the feed data, here are some examples you can include in it: Logo of a sports team (for betting matches) Time of the match/promotion. Ad4game enables publishers to run a variety of different ad types for desktop-focused on gaming. Monetary value includes but is not limited to cash or digital currencies like Bitcoin. My Ad Center is being rolled out across all Google services. Essentially, it’s gambling. When purchasing traffic through ad networks, it’s important to track the indicators on the first day and after 3-5 days. An expected international value for the gambling industry in 2023 is $195B. , In-Feed Ad, Branded Hashtag Obstacle). It’s good to charge mainly through Webview Android and iOS apps. Google allows ads that promote the following online gambling by state-run entities:Last year, the sports betting industry exploded, recording $57. Operators try to find the best traffic channels and the most effective strategies to engage new consumers. . Thus, you have to be certified by Google to promote an online platform or product. You usually have two paths when launching your test campaign. Clicking on the “Why am I seeing this ad” option will take you to the two pages. 29 billion in. Learn how to apply for certification. Google will begin accepting and running ads for sports betting and daily fantasy sports from certified, state. . - The site offers real-money gambling, therefore, is not. Schedule and timing. They help optimize ad performance by automatically choosing the best ads per country and other factors. Hi all, I have been previously approved by Facebook to run gambling ads in Kenya. Casino games; Sports betting; Advertisers must also be certified with Google. VIP. And you have to have that license even if you want to promote a website that only has a reference link to. What's new. If you're using the previous version of Google Ads, review the Quick reference map or use the Search bar in the top navigation panel of Google Ads to find. Dec 16, 2022 #2 Trust WorkShop Jr. Google. The "Status" column shows information about the current state of each campaign in your account at the time you sign in to your Google. It’s hoping that your investment is going to pay off rather than produce zero dollars in profit. See our Gambling and games policies for more information. The ads policy of Google supports the gambling ads, but with the following of the gambling laws in the targeted country. 5 Decide What You Want to Optimize for. Online gambling: Allowed with limitations: Google allows ads promoting the following online gambling by state-run entities: Lotteries; Google allows ads promoting the following types of online gambling by state-licensed entities in certain states where legal: Horse racingSo, you will have 7 offices from the start for draining. This will allow users to block advertisers such as Unibet, PaddyPower,. By using push notification ads and popunder traffic: No need for complicated cloaking software No need to buy or rent expensive ad accounts for Meta/Google/Tiktok No need for high virtual credit card fees No stoppages of ads due to banned accounts when using Meta/Google/Tiktok No need for any headaches with big ads platform like. It opens the drop-down menu. Every campaign strategy is a mix of art and skills, the art of analysis and skills for communication with your manager or support. In Gambling offers, your white page should be about “Best Online Games” or “Gambling History”. To run ads that promote online gambling and gaming, advertisers will need to request written permission from Meta using this form and provide evidence that the gambling activities are appropriately licensed by a regulator or otherwise established as lawful in territories they want to target. Set up your campaign in 5 simple steps Add your business info Start by adding your business name and website. Running UACs for Installs is especially ideal for new app launches, creating app awareness, and building a foundation for longer-term UAC goals, like driving more in-app actions. g. Buy a domain and upload the offer page, then cloak the link to hide it from Facebook bots and admins. Creatives about COVID,. In the ad copy, you have to adhere to one rule. Run ads on whitepage with white keywords.